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RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.
We are located in the Twin Cities of Minneapolis-St. Paul, but are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.
Recent Events & Media Placements
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- Published: 19 February 2020
March Book Tour Set for Xavier's YA Novel Neffatira's First Challenge
For teenagers everywhere who have a hard time fitting in, a new book written by a Twin Cities artist is something to celebrate. Tom Xavier’s coming of age story, Neffatira’s First Challenge, is about a 14-year-old girl who considers herself an outcast. With her yellow eyes and distinct freckled face, she is very different than the other kids at school. The book begins with a secret from her past being revealed, and soon thereafter, she and her friend, Jessica, are whisked away to a strange land where the rules are different, and they must learn them quick in order to survive.
Author Tom Xavier, who is perhaps best known for the nationally recognized Songs of Hope global music project for youngsters, has several book events planned in the Twin Cities in the coming weeks.
Sun., March 1, 2020, 1 p.m. - 3 p.m. at the Barnes and Noble at Calhoun Village ( 3216, W Lake St, Minneapolis, MN 55416) — A signing.
Sun., March 8, 2 p.m. - 4 p.m., Galleria Barnes and Noble in Edina ( 3230 Galleria, Edina, MN 55435) - A presentation and signing.
Tues., March 25, 7 p.m. at Next Chapter Booksellers (38 S. Snelling Ave., St. Paul, MN 55105) — A presentation and signing.
About the Author: Tom Xavier is the award-winning author of Dark Curses, Faerie Dreams, recipient of a coveted Mom's Choice Awards Gold Seal in Juvenile Fiction, a 2018 Book Excellence Awards Finalist, and a Royal Dragonfly Book Awards second-place winner in Middle Grade Fiction. Previously, Mr. Xavier was a writer on the unique and innovative Women of Courage series of children's recordings, recognized with a Minnesota Human Rights Award and the Twin Cities Mayor's Public Art Award. When not writing novels, Tom Xavier directs the nationally recognized Songs of Hope (soundsofhope.org) global music project for young artists aged 9 to 16.
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- Published: 10 February 2020
Book Tour Begins in March for Former Honeywell Executive’s Sci-Fi Novel Gardeners of the Universe
Former Honeywell executive Ronald E. Peterson will be presenting his new sci-fi thriller, Gardeners of the Universe at several Twin Cities bookstores in the coming weeks.
On Sat., March 7, 1 p.m. - 3 p.m., he will be at the Barnes and Noble - Minnetonka, located at 13131 Ridgedale Drive, Minnetonka, MN 55305, for a signing.
On Sat., March 14, 1 p.m. - 3 p.m., he will be at the Barnes and Noble - Woodbury, located at 375 Radio Dr, Woodbury, MN 55125, for a signing.
On Sat., March 21, 1 p.m. - 3 p.m. , he will be at the Barnes and Noble - Calhoun Village Shopping Center, located at 3216, W Lake St, Minneapolis, MN 55416, for a signing.
On Sat., March 28, 1 p.m. - 3 p.m., Ronald E. Peterson will be at the Barnes and Noble - Roseville, located at 2100 North, Snelling Ave N, Roseville, MN 55113, for a presentation and signing.
On Sat., April 4, 7 p.m., he will be at Next Chapter Booksellers, located at 38 Snelling Ave S, St. Paul, MN 55105, for a presentation and signing.
Gardeners of the Universe begins in the not too distant future with the births of three children destined to change the world. Rianne grows up to lead biological revolutions. Dan creates sentient computers and guides the direction of human evolution. Sarah, in an age of information dissonance, becomes the most trusted individual on Earth, and convinces the world that it must change. What sets the three apart from the rest of humanity are genetics and “gifts” that were no accident.
The book shows how the children and their totally different families adapt to disruptive new technologies in transportation, medicine, communication, as well as global catastrophe. The focus is on how people will change themselves, through mechanical devices, augmented intelligence, and ultimately altering our genetics, and how these shifts will affect real people.
Check out the website www.ptbbooks.com for more information.
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- Published: 12 February 2020
4th Annual Rosemount Writers Festival and Book Fair Takes Place Sat., March 21
The 4th Annual Rosemount Writers Festival takes place on Sat., March 21 at the Steeple Center in Rosemount (14375 South Robert Trail, Rosemount, MN). The event gets underway at 8 a.m. with breakfast with keynote speaker Leif Enger. The keynote address follows at 9 a.m. Enger is the award-winning author of the best selling novels Peace Like a River, So Brave, Young, and Handsome, and Virgil Wander. Before writing his debut novel Peace Like a River, Enger was a writer and producer for Minnesota Public Radio program “Mainstreet Radio” for sixteen years.
After his talk, a series of writing, publishing and marketing workshops will get underway. Between 9 a.m. - 4:30 p.m., 12 workshops will be offered. The workshops are focused in three key areas: the craft of writing, the business of publishing, and how to market and promote one’s work. There will also be an all-day book fair with dozens of vendors.
More information is available at www.rosemountwritersfestival.com. The event is sponsored by the Rosemount Area Arts Council, Friends of Robert Trail Library, and MIPA (Midwest Independent Publishing Association).
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- Published: 06 February 2020
Richard Bahr Signs Copies of "Those People" Feb. 15 at Barnes and Noble in Minneapolis
Richard Bahr, author, Those People: The True Character of the Homeless, signed books at the Barnes and Noble - Calhoun Village in Minneapolis on Feb. 15.
Those People: The True Character of the Homeless features the stories of several homeless friends the author has made through his work with Threshold to New Life, a local ministry focused on helping people in danger of becoming homeless stay in the housing they have. Richard and his wife, Carla, are deeply involved in serving the homeless throughout the Twin Cities. One hundred percent of the proceeds from sales of Richard’s book are donated to the ministry to help others.
The Power of Publicity Newsletter
The February 2020 issue of RMA Publicity's client newsletter is now available. Click to read.
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