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RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.


We are located in the Twin Cities of Minneapolis-St. Paul, but  are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.

Recent Events & Media Placements

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Published: 03 February 2019

Star Tribune Previews Feb. 16 Minnesota History Theatre Event Featuring "Into the Backlands"

   There was a preview story in the Feb. 3 Star Tribune about the Twin Cities launch of Ken Flies Peace Corps memoir, Into the Backlands.
  The event, which was previewed by a musical concert featuring Pavel Jany and his musical group, “Ticket to Brasil,” featured a reading, discussion and signing, and took place on Saturday, Feb. 16 at the Minnesota History Theatre, located at 30 E. 10th Street in St. Paul.
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Published: 15 February 2019

Teen Author Justin M. Anderson Interviewed on KFAI's Disability & Progress Feb. 14

   My son, Justin M. Anderson, founder of the teen publishing company Sigma's Bookshelf, and myself were interviewed on KFAI Radio in Minneapolis on Feb. 14.

   We appeared on the show with Anne Barlow from MN Hands & Voices and "Disability and Progress" host Sam Jasmine to talk about our upcoming Novel Writing Workshop for teens, and the great work MN Hands & Voices does for kids with hearing issues.

     Justin and I will be working with hearing impaired kids who are interested in writing on Sat., Feb. 16, sharing his story of how he became a published teen author when he was just 14, and how they have the opportunity to do the same thing through Justin's company, Sigma's Bookshelf.

If you missed the show, it is now posted online at this link: https://www.kfai.org/program/disabilityandprogress.

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Published: 06 February 2019

Minnesota Women's Press Publishes Article by Patricia Cumbie in Feb. 2019 Edition

   One of the best way to promote your book, particularly if it is nonfiction, is to write on the topic you have expertise in.

   Patricia Cumbie, author, The Shape of A Hundred Hips, is a sexual assault survivor who is sharing her personal story in order to help others, and to help herself heal. Here is a link to a story, Healing Sexual Violence with Body Movement, she wrote for the Minnesota Women's Press' Feb. 2019 issue. RMA Publicity helped place the article.

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Published: 08 February 2019

I Love to Read Month Event at Wayzata Central Middle School Feb. 7

   February is I Love to Read Month and Sigma's Bookshelf, the first and only book publishing company exclusively for teen writers, has several events planned to celebrate. Our first big event was at Wayzata Central Middle School in Plymouth, Minn. on Feb. 7.
   This is the school two of our young authors attend. Ellie Abood and Aashna Kshirsagar co-wrote Throne Spirits when they were in 6th grade. They are 7th graders now and helped lead a presentation on novel writing for this year's 6th grade class. Throne Spirits is the story of Princess McKenna Monakean, who has always felt like she and her older sister, Claire, would never get along. But when a ghost comes to haunt them, that changes everything. The girls must work together to eliminate a threat to the future of their kingdom. Will they figure out what a relative from the past is trying to tell them in time? 
   A TV story about the event aired on CCX Media's newscast the next day. CCX Media is the cable news outlet for the Twin Cities' northwest suburbs.
   Next up, a presentation for deaf and hard of hearing teens who are interested in writing at the office of MN Hands & Voices in St. Paul on Feb. 16. Visits to St. James Schools, Marshall Schools, the Sejong Academy in St. Paul and Dassel Cokato Schools are also planned this month.
   So is the novel writing for teens workshop that will be held at the Hopkins Center for the Arts on Sat & Sun., Feb. 23 and 24. Space is still available and cost is just $50. Register online via the Eventbrite link on the front page of the Sigma's Bookshelf website.
  1. Gary Eldon Peter Leads the Friends of the St. Paul Library's Fireside Chat Feb. 6
  2. Star Tribune Columnist Gail Rosenblum interviews Author of "Getting to Know Your Child's Brain"
  3. "Ten Days of Kindness" in Grinnell, Iowa Gets Media Attention
  4. Advocate for the Homeless Discusses What Can Be Done to Help "Those People" When it's Bitterly Cold Outside on WCCO Radio Jan. 30
  5. The Waters of Excelsior's Jan. 17 Grand Opening Attracts Nearly 500 People
  6. Richard Bahr Talks About His Work to Help the Homeless on KARE TV Minneapolis Jan. 14

The Power of Publicity Newsletter

The July 2019 issue of RMA Publicity's client newsletter is now available. Click to read.

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