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When you have a need for Marketing & Public Relations services, you want to hire a firm that gets results!


RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.


We are located in the Twin Cities of Minneapolis-St. Paul, but  are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.

Recent Events & Media Placements

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Published: 05 March 2018

St. Paul's Addendum Books Hosts Launch Party for Owen & Eleanor Move In

   The launch party for Beaming Books' debut chapter book, Owen and Eleanor Move In, took place on April 7 at Addendum Books in St. Paul. The event featured a reading and signing by author H.M. Bouwman, otherwise known as Heather.

   The story follows two unlikely friends who bond over the challenges of their families moving into the same duplex. Owen, an introspective seven-year-old, joins forces with his downstairs neighbor, Eleanor, a gregarious eight-year-old.

   The duo exhibits Christian values and learns important life lessons through common childhood experiences.  The Owen and Eleanor series will follow two kids from two different Christian families as they navigate the ups and downs of childhood.

   Beaming Books used to be known as Sparkhouse Family. For more information, go to www.BeamingBooks.com.
 

 

 

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Published: 02 April 2018

Author of Can't Keep A Sober Girl Down Appears on FOX 9 Minneapolis April 3

   April is National Alcohol Awareness Month, a time to call attention to the problem of underage drinking. It’s a problem Amber Leone Murphy of Blaine, Minn., knows all too well. In her youth, she spent a lot of time wasted.

   Murphy is the author of Can’t Keep a Sober Girl Down, which is a book she wrote about the joys of recovery. On Tues., April 3, she appeared on the FOX 9 Buzz in Minneapolis and shared her personal story of how and why she turned to drinking, the struggles she newly faced while trying to get sober, and where she found the help she needed.

   She also talked about how her book came about and how it came to be published. Learn more at www.cantkeepasobergirldown.com.

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Published: 23 February 2018

We Had a Great Time at this Year's Rosemount Writer's Festival

  Fifteen authors, many of them in the beginning stages of writing their books, attented RMA Publicity's workshop, "5 Things You Can Do to Promote Your Book as Soon as You Finish the First Draft" at the Rosemount Writers Festival on March 24. We covered the ins-and-outs of how to build a mailing list, the value of blog tours, how to build a media list, and a whole lot more. Here's a link to an article in the Rosemount Town Pages about the event. (RMA Publicity clients are in all of the photos).
   I also spent time at the event visiting with a number of authors, and answering questions individually about marketing and PR. Here I am with Mark Ristau, author of A Hero Dreams. He hired RMA Publicity to handle his book marketing and PR after attending my seminar last year. 
   I was joined at the festival by my son, Justin M. Anderson, founder of Sigma's Bookshelf, what is believed to be the first and only publishing company exclusively for teen authors. He and two other teens whose books we have published helped staff the table and signed books. The young lady with the pink hair is Kayla Klanreungsang, author of Guardian Angel. The girl in the middle, Vivian Olson, is our newsest author. She wrote the fantasy story, Ela's Diary.
   Sigma's Bookshelf now has seven published titles, and all work done to bring them to market was 100 percent free for the teens. Sigma's Bookshelf is a sponsored project of Springboard for the Arts, an arts services organization. Tax deductible donations to help bring the teens books to market at no cost to them can be made online at www.SigmasBookshelf.com/donate.
  Learn more about the teen publishing company at www.SigmasBookshelf.com.
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Published: 18 March 2018

Glaser Brings His Happiness Workshop to California's Palm Springs in March

   In celebration of his new book, Full Heart Living: Conversations with the Happiest People I Know, psychologist and life coach Tom Glaser led a couple of free workshops on happiness in Palm Desert this March. 

   The first event was held on the International Day of Happiness (Mar. 20), at the Joslyn Senior Center. Glaser's second event took place on Mar. 21 at the Palm Desert Library. Both events were previewed on Palm Springs television station KMIR the morning of Mar. 19. RMA Publicity lined up the events and media appearance.

   Tom's story is as compelling as it is all-too common. His dream job became a living nightmare when a toxic coworker joined his team. In the midst of his grief and confusion, he noticed happy people all around him. Curious, he began interviewing them. Those talks became the basis of his book and workshop.

   For more information, check out www.FullheartLiving.com.

  1. Keys to Inspiration by Steve Ford Launches at Common Good Books in St. Paul
  2. Midwest Book Review Offers a Favorable Review of Ristau's "A Hero Dreams"
  3. Sigma's Bookshelf's First 2 Titles are Now at the Hennepin County Public Library
  4. "Expanding Hope Through Music" Fundraiser Raises Money for Sigma's Bookshelf
  5. A Taste of Life in Cuba Offered at the Black Forest Inn in Minneapolis Mar. 10
  6. Whittet Discusses Identifying Your Soul's Purpose as Part of Unveiled Beauty Speaker Series

The Power of Publicity Newsletter

The October 2018 issue of RMA Publicity's client newsletter is now available. Click to read.

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