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RMA Publicity has a proven track record of successful marketing, PR & media campaigns for clients in a wide variety of industries, though our focus is on Book Marketing and Book Publicity. The key to our success is a strong understanding of what it takes to get your target audience's attention.
We are located in the Twin Cities of Minneapolis-St. Paul, but are able to service clients in cities throughout the United States. Want to learn more about our services? Browse this website then contact us for a publicity consult.
Recent Events & Media Placements
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- Published: 20 April 2021
"The Legend of Jet the Gerbil: Could Be the Greatest Gerbil Story Ever Told" Releases in May
The Legend of Jet the Gerbil - Could Be the Greatest Gerbil Story Ever Told offically released in May.
The book was written by Michael Keller, the former CEO of The Pearson Candy Company, as a gift to his father, who is the hero in the story. When Michael was a kid, his father, who is a retired cardiologist, saved the life of his beloved gerbil. The book is also dedicated to its illustrator, who worked on the project when COVID was at its worst in her home country of Italy.
Keller officially revealed the book to the world on KARE 11 Saturday on May 1st. He was on WCCO Radio with Jordana Green on May 3.
The book's website is: Jetthegerbil.com.
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- Published: 06 May 2021
WCCO Television Covers Cinco de Mayo Celebration at The Waters of White Bear Lake
WCCO Television in Minneapolis covered the Cinco de Mayo celebration in the parking lot of The Waters of White Bear Lake on May 5. There were lots of smiles at the first big community celebration in over a year.
The parking lot transformed into a festival grounds of sorts to celebrate both Cinco de Mayo (which commemorates the Mexican Army's victory over the French Empire at the Battle of Puebla, on May 5, 1862) and the end of COVID restrictions.
Now that nearly everyone who lives at, or works in the senior living community in the East Metro has now been fully vaccinated against COVID 19, guests are once again being allowed to visit the community, and plans are in the works to resume offsite trips. In addition, programming is finally on the cusp of returning to what many would consider to be “normal.”
Learn more about The Waters, where residents thrive, at Thewaters.com.
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- Published: 03 May 2021
Minnesota Mother Who Lost Son to Drug Abuse Releases "Dear Heroin: A Memoir of Goodbyes"
Just in time for National Prevention Week, which this year was May 9 – 14, Linda Morrison of Eagan, Minnesota has released Dear Heroin: A Memoir of Goodbyes. Linda's son, Michael Morrison, committed suicide in 2012 after a four year battle with substance abuse.
Mike was a popular student at St. Paul’s Central High School, and before he died had asked his mother to share his story if anything ever happened to him. In addition to sharing details of her family's struggle, the book also provides resources for families who fear their own children may be abusing drugs. A story about the book was published in the May 1 edition of the Sun This Week newspaper.
Books are available for purchase now direct from the distributor: Itascabooks.com.
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- Published: 28 April 2021
"Courtney Figures it Out" Featured in Special Section of Foreword Reviews Magazine
One of the added bonuses associated with participating in book awards contests is the added exposure a book gets when selected as an award winner. Congratulations to Jim Lewis, author, Courtney Figures it Out, which is a story dedicated to his granddaughter. The book is a finalist for the Foreword Indies Book of the Year in the Children's Picture Book - Early Reader category, and as such is highlighted in the May/June issue of Foreword Reviews magazine that just came out. Hope this leads to lots of sales!
The Power of Publicity Newsletter
The September 2021 issue of RMA Publicity's client newsletter is now available. Click to read.
Check out our past newsletters.
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